Riverside Construction Dominates Tippecanoe County as a Trusted Design-Build Firm
Riverside Construction needed professional marketing help to reach their 2018 gross sales revenue target. With a marketing budget of $50,000, the company was focused on implementing the prioritized list of tactical recommendations provided by iMarc to successfully propel the company’s revenue growth.
Over the years, Riverside Construction has helped them rebrand, implement a conservative integrated marketing plan, and grow a strong online presence with a well-structured website, social media management program, monthly blog activity, email campaigns, job site radius mailings, a monthly newsletter, and seminar promotions.
A Timeline of Riverside Marketing Successes
2016— iMarc starts working with Riverside Construction in January
2016— iMarc starts marketing plan development and rebranding right away
2017— Riverside achieves $2.0M sales goal
2018— Riverside achieves $2.1M sales goal and improved lead quality
2019— Riverside exceeds $2.5M sales goal
2020— Riverside exceeds $3.0M sales goal
2021— Riverside launches new Home Care & Repair professional handyman service
2021— Riverside is on target to exceed $4.0M sales goal with a steady volume of quality leads
Portfolio of Work
"Lauri and her marketing team have been instrumental in increasing our lead quantity and brand recognition through the years. They are friendly and always ready to help us with any marketing initiative. Our marketing cost per lead has also remained statistically low thanks to IMarc."
— Andy Haste, President Riverside Construction
Before and After